Menoviva
is a UK-based supplement brand offering vegan, clean, and bioavailable formulas for women and men during menopause and midlife. Their mission is to provide natural support for hormone balance, bone strength, mood, and vitality — without additives, fillers, or animal testing.
Brief
The challenge was to design packaging and identity that communicates trust, purity, and modern wellness. Menoviva wanted to stand out in a crowded supplements market with a look that feels scientifically reliable and emotionally supportive, especially for women seeking alternatives to HRT.
Concept Development
I focused on a calm, clean design system with:
Sans-serif typography for a modern and professional look.
Color accents that differentiate each formula (+Meno Support, +Bone Support, Men-Vit) while keeping the system cohesive.
Minimal layouts and strong hierarchy to highlight key benefits and ensure clarity both online and on the shelf.
Menoviva™
+Meno Support
Formulated with adaptogens, vitamins, and minerals, this supplement supports energy, mood, and hormone balance during menopause.
Packaging design: approachable yet premium — a soft color accent differentiates this SKU, while typography hierarchy ensures clarity of benefits at first glance.
Menoviva™
+Bone Support
A vegan-friendly formula with calcium, vitamin K2, and D3 to promote strong bones and long-term mobility for midlife women.
Packaging design: crisp, clinical-inspired layout with natural hues. Color highlights reinforce strength and structure, while maintaining the clean brand system.
Menoviva™
CBD Patches
Unlike capsules or oils, these transdermal patches release a steady microdose of CBD through the skin into the bloodstream over 24 hours. Easy to apply and discreet, they provide long-lasting support for balance, calm, and wellbeing.
Packaging design: minimal, modern, and functional. The design highlights convenience and technology while staying aligned with the Menoviva system — clean sans-serif typography, natural hues, and subtle contrasts for premium trust.
Final Outcome
The result is a packaging line that feels premium, natural, and approachable:
Packaging — vegan, sustainable positioning translated into clean layouts, color coding, and bold contrasts.
System — scalable across Menoviva’s growing product line, from individual supplements to bundle deals.