task: 

My brand: Is about making sustainability accessible to anyone. I want my customers to be inspired and proud whenever they decide to buy sustainable products. I’m sick of the guilty feeling and pressure the brands are putting people through. I want to make them part of the solution of the sustainable solutions

Our first product is a straw made out of rice flour, that I’m planning to sell in US and Australia. I have created a separate name as my objective was to protect the name (Trademark it). I would need a distinctive logo so that the customer can recognise and are not confused. It would be great if visually it forces the customer to read out loud SI PI ZY…in 3 syllables.